Outline
We were approached by Aston Villa Football Foundation to support their continual professional development (CPD) week for internal staff. A relationship was already in place due to our work in producing their Community Strategy. The CPD week was also part of an induction week for over 20 new staff as they implement the strategy.
Approach
A meeting was established to understand training needs and our service offer. It was identified that 'Effective Meetings' and 'Developing Your Social Media' workshops would be advantageous to the current workforce. We developed bespoke content for each workshop based on the needs of the Foundation.
Through the interaction it drew out some key actions for staff to take away and in particular how to best understand your audience and plan for effective content both through social media and in managing meetings.
Outcome
The workshops drew out some key actions for the staff to take away, in particular how to best understand your audience and plan for effective content in managing meetings. The sessions will contribute to the growth of the Foundation as they seek to effectively engage the local community.